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Privacy policy

Privacy Policy

Last updated: September 26, 2026

Love Forever Apparel respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how Love Forever Apparel (“we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit our website, make a purchase, create an account, contact us, or otherwise use our services.

Our online store is powered by Shopify, which provides the technology that allows us to operate our website and process transactions.

By using our website or services, you acknowledge that you have read and understand this Privacy Policy.

Personal Information We Collect

Depending on how you interact with Love Forever Apparel, we may collect the following types of personal information:

  • Contact information, such as your name, email address, telephone number, billing address, and shipping address.
  • Payment and financial information, such as payment method, transaction information, payment confirmation, and related billing details.
  • Account information, such as login credentials, account settings, and preferences.
  • Order and transaction information, including products viewed, added to your cart, purchased, returned, exchanged, or canceled.
  • Customer service communications, including information you provide when contacting us for assistance.
  • Device and technical information, including your browser type, device information, IP address, and network information.
  • Website usage information, including how you interact with and navigate our website.

These categories are consistent with the information listed in your existing policy. Pasted markdown

How We Collect Personal Information

We may collect personal information:

  • Directly from you when you place an order, create an account, contact us, or otherwise provide information.
  • Automatically when you use our website, including through cookies and similar technologies.
  • From Shopify and other service providers that help us operate our business.
  • From business partners or other third parties where permitted by law.

Your existing policy identifies these same primary information sources. Pasted markdown

How We Use Your Personal Information

We may use personal information to:

  • Process and fulfill orders.
  • Process payments.
  • Provide shipping and tracking information.
  • Handle returns, exchanges, and customer service requests.
  • Maintain and manage customer accounts.
  • Remember preferences and improve your shopping experience.
  • Recommend products that may be relevant to you.
  • Send service-related communications.
  • Send marketing or promotional communications where permitted.
  • Detect and prevent fraud, abuse, or other unauthorized activity.
  • Maintain the security of our website and services.
  • Comply with legal obligations and lawful requests.
  • Enforce our policies and Terms of Service.
  • Improve our products, services, website, and customer experience.

These purposes track the operational, marketing, security, customer-service, and legal uses described in your existing policy. Pasted markdown

Marketing Communications

We may send promotional emails or other marketing communications when permitted by law.

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in our emails.

Even if you opt out of marketing communications, we may still send you transactional or service-related messages concerning your orders, account, returns, or other business matters.

Cookies and Similar Technologies

Our website and service providers may use cookies and similar technologies to:

  • Operate the website.
  • Remember your preferences.
  • Understand how customers use our website.
  • Improve website performance.
  • Help prevent fraud.
  • Support advertising and marketing activities where permitted by law.

You may be able to control certain cookie preferences through your browser settings or through privacy controls made available on our website.

How We Share Personal Information

We may disclose personal information when reasonably necessary to operate Love Forever Apparel.

This may include sharing information with:

  • Shopify, which hosts and supports our online store.
  • Payment processors.
  • Shipping and fulfillment providers.
  • Technology and cloud service providers.
  • Customer support providers.
  • Data analytics providers.
  • Marketing and advertising partners.
  • Professional advisers.
  • Government authorities or law enforcement when required by law.

We may also disclose information when necessary to protect our rights, protect customers or others, investigate fraud, enforce our policies, or complete a business transaction such as a merger, sale, or restructuring.

Your existing policy contains these types of disclosures, including Shopify, vendors, fulfillment providers, marketing partners, and legal disclosures. Pasted markdown

Relationship With Shopify

Love Forever Apparel uses Shopify to operate our online store.

Information you provide through our website may be transmitted to and processed by Shopify in order to provide, secure, and improve the services that support our store.

Shopify may process information in countries other than the country where you live.

For more information about Shopify’s privacy practices and your rights relating to information processed by Shopify, please review Shopify’s Consumer Privacy Policy and privacy portal.

Your current policy already contains this Shopify disclosure. Pasted markdown

Targeted Advertising and Privacy Choices

Depending on where you live, you may have the right to opt out of certain uses of your personal information for targeted advertising or certain forms of sharing.

Where applicable, you may exercise these rights using privacy controls available on our website or by contacting us.

If your browser sends a recognized Global Privacy Control signal, it may be treated as an opt-out request where required by applicable law.

Third-Party Websites and Links

Our website may contain links to third-party websites, services, or social media platforms.

Love Forever Apparel is not responsible for the privacy, security, accuracy, or practices of third-party websites.

We encourage you to review the privacy policy of any third-party website before providing personal information.

This reflects the third-party-link disclosure in your existing policy. Pasted markdown

Children’s Privacy

Our services are not intended for children under the age of majority in their jurisdiction.

We do not knowingly collect personal information from children where prohibited by law.

If you are a parent or guardian and believe a child has provided personal information to us, please contact us so that we may review and, where appropriate, delete the information.

Your existing policy also states that the service is not intended for children and addresses deletion requests from parents or guardians. Pasted markdown

Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information.

However, no internet transmission or storage system can be guaranteed to be completely secure.

Please avoid sending highly sensitive or confidential information through unsecured communication channels.

Data Retention

We retain personal information only for as long as reasonably necessary for purposes such as:

  • Providing our services.
  • Maintaining customer accounts.
  • Completing transactions.
  • Resolving disputes.
  • Meeting legal and regulatory obligations.
  • Enforcing agreements and policies.

The length of time information is retained depends on the type of information and the reason it is needed.

This reflects the security and retention language in your existing policy. Pasted markdown

Your Privacy Rights

Depending on where you live, you may have some or all of the following rights regarding your personal information:

  • Right to access or know what personal information we hold about you.
  • Right to delete certain personal information.
  • Right to correct inaccurate personal information.
  • Right to data portability, where applicable.
  • Right to opt out of certain sales, sharing, or targeted advertising practices where required by law.
  • Right to manage marketing preferences and unsubscribe from promotional communications.

These rights may be subject to legal limitations and verification requirements.

We may need to verify your identity before processing certain privacy requests.

You may also be permitted to authorize another person to submit a request on your behalf where applicable.

We will not discriminate against you for exercising privacy rights provided by law.

These rights are set out in your current policy as well. Pasted markdown

Complaints

If you have a concern regarding how Love Forever Apparel handles your personal information, please contact us using the information below.

Depending on where you live, you may also have the right to contact or lodge a complaint with an applicable privacy or data protection authority.

International Data Transfers

Your personal information may be transferred to, stored in, or processed in countries other than the country where you live.

Where required by law, appropriate safeguards may be used for international transfers of personal information.

Your existing policy specifically addresses international transfers and transfer mechanisms for the European Economic Area and United Kingdom. Pasted markdown

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, technology, legal obligations, or privacy practices.

When we make changes, we will update the “Last updated” date at the top of this page and provide additional notice where required by law.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or would like to exercise a privacy right, please contact us:

Love Forever Apparel
Email: support@loveforeverapparel.com
Phone: (954) 447-2500
Address: 15757 Pines Blvd, Ste 701
Pembroke Pines, FL 33027
United States

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